Tribute to Ferrari: An Exhibition Ahead of Its Time Hardcover

Description In 1987, the Fondation Cartier organized a major exhibition honoring one of the 20th century’s greatest designers, Enzo Ferrari. The first show devoted to the carmaker since its creation in 1947, Hommage à Ferrari was a once-in-a-generation and totally unique showcase of the storied automobile. Thinking outside the box, director Marie-Claude Beaud and designer Andrée Putman created a legendary exhibition including car-size parachutes attached to the vehicles. Now, 38 years after this exceptional event, the Fondation Cartier is finally publishing the exhibition catalog. Under the direction of editor and journalist Philippe Séclier, who reveals the genesis and production of this exhibition, this book revitalizes the story and legacy of Ferrari through one of its most creative ventures. Full of archival materials, exhibition photographs, sketches, diagrams, correspondence and much more, Tribute to Ferrari enumerates Enzo Ferrari’s vision for an automotive empire, from his early Formula 1 racing days to his founding of Ferrari and the groundbreaking exhibition that took the company to new heights–literally.